Last night before heading to bed I was browsing through Kickstarter, in particular the film and video category, to see what projects are raising funds or have been funded already. In case you have been living under a rock (or maybe you just don’t live online...

I was recently given access to the latest version of Jeff Walker’s Product Launch Formula course (Jeff was kind of enough to grant me access as a top affiliate and buyer of a previous version of the course). As is typical for me, I went straight in looking for...

When everyone looks up at the sky, do you do the same? If no one is buying a certain flavour of ice cream, do you stay clear of it too? If your friends all wear a certain brand of clothing do you desire to do the same, or the opposite? The force that influences you...

When I first started an internet business and began studying online marketing, and in particular lifestyle design and productivity, I came to identify myself with the 80/20 Rule. You can read my original post explaining how the 80/20 Rule came into my life here...

Before I tell you my story about some mistakes I made with my very first online product launch, I want to make sure you know that Jeff Walker, the father of the Product Launch Formula, is about to invite his annual intake of new students into his training program. As...

[ Download MP3 | iTunes | Soundcloud | Raw RSS ] With all the talk of doing a product launch online thanks to Jeff Walker’s Product Launch Formula 2.0 release, I thought I should talk a little bit about how blogging can be used to launch a product based on my...

Read previous articles in this series: How To Launch A Membership Site – Part 1: Build Your Preeminence How To Launch A Membership Site – Part 2: Communication Channels How To Launch A Membership Site – Part 3: Technology How To Launch A Membership...
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