We’ve all bought into the dream. You know the one. With the attractive pictures. Of you (or me) sipping a pina colada, resting on the beach, while cash pours into our bank accounts because we run an auto-pilot home business on the Internet. We’ve all...

A business built on flimsy foundations will soon crumble. How do you know if that is your business? Here are some clues. If your business is built on tactics and not strategies, the newest “push button” software, a “loophole” to exploit Google or Facebook or any dodgy...

This week I have something really exciting for you. It’s a sneak peak behind the scenes of some work I did for a client. I must admit I love behind the scenes and before and after makeovers, especially when it has to do with marketing or copywriting. A big thanks to...

There are only a handful of plugins for this blog that make a direct bottom line increase to income. Popup Domination is one them, and they just released a brand new version, Popup Domination 3.0. This plugin is all about increasing the number of people who opt-in to...

In my last column I discussed the Occupy Wall Street protests and what their implications are for business ethics. Since then I’ve been thinking a lot more about one of my favorite topics: social entrepreneurship. What is social entrepreneurship? Put simply,...
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