Product Creation

I’ve made a lot of money this past year from cryptocurrencies. It has not taken any skill whatsoever to do this. However, it has taken timing… and capital. I had to have money available, money I could afford to lose, and I had to invest this...

I’m getting old, at least in internet years. It’s almost 20 years now that I have been online and had some kind of website of my own. During this time I’ve played with all kinds of different business models, all kinds of different ways to...

Like most people, some mornings I wake up and feel less than enthusiastic about working. Sometimes, this feeling doesn’t stem from laziness or apathy, it’s a stronger power, a sense of futility and helplessness. I know a lot of people look to my...

When I first started blogging I cared most about how many people visited my blog. I would login and check my webstats every day (later Google Analytics), hoping to see a bump in traffic, or if something amazing happened, a big spike in traffic. It...

Way way back when I just started out online in the late 1990s, I did all my website designs myself.  I taught myself HTML from a textbook, which led to many late nights trying to get pixels to align properly within tables. It was so frustrating yet so...

Last night before heading to bed I was browsing through Kickstarter, in particular the film and video category, to see what projects are raising funds or have been funded already. In case you have been living under a rock (or maybe you just don’t live...

I have two resources to share with you that answer the two biggest questions someone new to online business has – What niche do I enter? How do I quickly get paying customers? Here are your answers… Just last week I published a new article on my...

I’ve landed back in Melbourne, where for a week I am staying in an AirBNB rental apartment in Carlton North, then moving on to a proper 12 month lease in my new home in Fitzroy North. I have to say it was a surreal feeling leaving Brisbane knowing that...

I recently had the opportunity to play with a couple of great cameras to record some videos. After some trial and error with lighting, I finally came up with a setup that combined the Canon 6D with an Ikea lamp and a Rode lavalier lapel mic and went to work...

Last year I did a lot of online shopping, more shopping than I have ever done before. I suspect if you’re a net addict as I am, you spent more online last year than ever before too. Recent statistics show global e-retail sales are in the trillions of...

I did an interview with Jeff Walker last week for a product I’m working on. If you have never heard of Jeff, he is the father of the Product Launch Formula, a proven model for launching virtually anything online. I interviewed Jeff to learn his...

When everyone looks up at the sky, do you do the same? If no one is buying a certain flavour of ice cream, do you stay clear of it too? If your friends all wear a certain brand of clothing do you desire to do the same, or the opposite? The force that...

I recently listened to the audiobook version of the Lean Startup by Eric Ries. My motivation for “reading” it is to help with the development of CrankyAds, my software startup. Lean startup principles are particularly good for a software company...

Frank Kern kicked off back in 2012 with his State of The Internet address. This is a speech where Frank talks to the Internet marketing community and discusses where he thinks things will be headed for in the upcoming year. This year was a simple speech, but...

How To Create A Product That Sells Part Three This is the third part in the series on product creation. You can read the previous parts here: Part 1: How To Create A Product That Sells Part 2: 3 Ways To Make $100,000 Online Selling Your Own Product This...

How To Create A Product That Sells Part Two This article will talking about refining your niche, becoming an expert and the blueprint for making $100K a year from your own information product. Last week we talked about market research and finding a “who” to...

This four part series on creating your own information product will start with addressing a vital starting point with product creation: creating a product that will sell. In other words, creating a product that has a hungry audience. You can have the best...

Keeping “your finger on the pulse” is a phrase I use to describe how entrepreneurs should keep in touch with their niche markets or keep up-to-date with market trends in general. This is vitally important especially if you are working online. At times, when...

My previous articles have talked about marketing with regards to knowing your customer and refining your niche. This week I want to talk a little bit more about the mental game of business and what is required to build a successful business. Specifically, I...

In my first post I talked about validating your niche, this post will talk about narrowing your niche and defining your unique selling proposition (USP). These two factors are critical if you want to really appeal to people. If you want your product or...

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